Jesse Orrico

Résumé

Applied AI & Product · Design & Brand Experience

Bullard, Texas · Remote

A readable version of the career, plus two downloads. Both cover the same 25 years; one leads with applied AI and product, the other with design and brand experience. Job-specific versions go out with applications.

Applied AI & Product Résumé

AI product strategy, agentic systems, responsible AI, and governed delivery. Leads with SafeTrekr, TarvaRI, Serras, and the Tarva agent platform.

PDF · 2 pages · 95 KB

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Product Design & Brand Experience Résumé

Product design leadership, information architecture, UX, design systems, and brand experience. Leads with the same products, framed by craft.

PDF · 2 pages · 95 KB

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Summary

Product, design, and operating leader with 25+ years turning complex ideas into usable products — and building the governed delivery systems that make the work repeatable. Since late 2024 I have architected and led AI-assisted development across production travel-safety and risk-intelligence products, a beta field-service platform, and a closed-beta delivery system used by three partner firms. I connect product vision, brand, UX, orchestration, implementation, testing, and executive communication, and partner with engineering and DevSecOps specialists for scale, security, and production hardening.

Signature value

  1. 01

    I take complex products from ambiguity to functional use.

  2. 02

    I build governed, repeatable AI-assisted delivery systems with evidence, provenance, and human decisions.

  3. 03

    I connect product, experience, implementation, and operating accountability across teams and stakeholders.

Experience

  1. 1999–Present

    Tarva, LLC — a Tirian company

    Principal & LLC Manager

    Bullard, Texas / Remote

    • Lead a product strategy, experience design, brand, applied AI, and innovation consultancy, guiding engagements from ambiguous opportunities through requirements, IA, UX/UI, brand systems, functional prototyping, AI-assisted development, testing, and executive decision-making.
    • Co-created and co-developed Serras for more than a year with EIGHT32 and Libra Labs — a closed-beta AI-assisted software-delivery system used across three partner firms. Lead product vision, strategic direction, brand and BXD methodology, UX/UI, and front-end direction.
    • Architected and led AI-assisted development of OnDemand Painters; led IA, UX/UI, brand, and product design for Relevant Compliance, whose MVP was delivered 35% under budget. Selected clients include Microsoft, Disney, Nike, Adobe, McDonald's, Walgreens, and Providence Health.

  2. April 2025–Present

    SafeTrekr

    Owner & Creator

    Remote

    • Created and own SafeTrekr, an integrated travel-safety planning and active-trip operations ecosystem for organized group travel. Lead product direction, IA, UX/UI, brand, application and marketing design, and front-end development.
    • Led the major V1-to-V2 technology and experience transition to React. The V2 web experience is in production, used by the SafeTrekr team and customers, and works with companion mobile apps engineered by EIGHT32 and distributed through the Apple App Store and Google Play.
    • Architected and led AI-assisted development of TarvaRI, the production risk-intelligence platform behind the ecosystem, and of the production TarvaRI Alert Viewer. Led positioning, content, IA, design, calculators, SEO foundations, and development of the newly launched safetrekr.com.

  3. 2018–Present

    Chronica Ventures — a Tirian company

    LLC Manager

    Remote

    • Help lead the company behind Chronica, a live tabletop role-playing campaign-management platform for organizing worlds, characters, quests, maps, inventories, calendars, and campaign activity.

  4. 2023–January 2025

    OPē, LLC

    Chief Operating Officer

    Mobile, Alabama / Remote

    • Led company operations, product development, marketing, PMO, hiring and contractor relationships, supplier coordination, and execution across R&D, manufacturing, compliance, and business stakeholders.
    • Re-scoped the DUODS nanophotonic encryption roadmap from an estimated 36 months and $13.5 million to an eight-month, $8 million plan by restructuring deliverables, software modules, and R&D workflows.
    • Co-led investor relations and fundraising for a financing round with a $10 million target; the round is now oversubscribed.

Selected recent work

Tools & working technical fluency

Education & recognition

Bachelor of Science, Digital Art & Design — Full Sail University, 2009 · GPA 3.87

  1. 01Panelist, Apple Distinguished Educator Seminar
  2. 02Student Gallery Award of Excellence
  3. 03Creative Director for Livin' It: Unusual Suspects, an Emmy-nominated Documentary—Current Issues production
  4. 04The Livin' It production and campaign received a Bronze Telly Award and National Religious Broadcasters recognition

Take the résumé with you

Same career, two framings. Pick the one that matches the role you are hiring for.

Applied AI & Product Résumé

AI product strategy, agentic systems, governed delivery, responsible AI.

PDF · 2 pages · 95 KB

Download

Product Design & Brand Experience Résumé

Product design leadership, IA, UX, design systems, brand experience.

PDF · 2 pages · 95 KB

Download